The present book deals with various aspects of consumer behaviour, in addition to the study of consumer purchase decision and its major determinants. It is methodologically based on a practical application approach. A unique feature of this book is its adoption of a methodological framework integrating all marketing dimensions with consumer behaviour, theoretically and practically.
Author: Khalid Aljuraisy
Reveiwers: Muhammad AbdulRaoof
Publisher: http://www.alukah.net - Al Alukah Website
Source: http://www.islamhouse.com/p/345081
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Islam recognizes family as a basic social unit. Along with the husband-wife relationship the Parent-child relationship is the most important one. To maintain any social relationship both parties must have some clear-cut Rights as well as obligations. The relationships are reciprocal. Duties of one side are the Rights of the other side. So in Parent-child relationship the Rights of parents are the obligations (duties) of the children and vice versa, the Rights of children are obligations (duties) of parents.
Reveiwers: Muhammad AbdulRaoof
Source: http://www.islamhouse.com/p/358848
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Concise examination of the Christian texts as well as the Islamic perspective of the purpose and message of Jesus
Author: Rashaad Abdul-Muhaiman
Publisher: El-Haqq Islamic Resource Center
Source: http://www.islamhouse.com/p/1367
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Islam is the universal religion, in this comparative study between Islam and Christianity, the reader will notice the tolerant approach of Islam toward other revealed religions.
Author: Ulfat Aziz-us-Samad
Reveiwers: Muhammad AbdulRaoof
Source: http://www.islamhouse.com/p/333580
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Saheeh International, based out of Saudi Arabia, Translated the meaning of the Quran in English, which is most appropriate for non-Muslims, it is easy and clarity of words and meanings.
Publisher: http://www.islambasics.com - Islam Basics Website - Sahih International
Source: http://www.islamhouse.com/p/78592
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Fortress of the Muslim, Invocations from the Quran and Sunnah: is a very beautiful booklet consists of many authentic Dua's (supplications) for a Muslim to supplicate on a daily basis and on special occasions.
Author: Saeed Bin Ali Bin Wahf Al-Qahtani
Source: http://www.islamhouse.com/p/39062
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